Tips for Avoiding the Cookie Cutter

We’ve all done it. We’ve all walked into the store and fell in love with the mannequin and uttered those inevitable words, “I’ll take that.” You leave the store with a feeling of exhilaration about how hot you are going to look in your new find. Then, it happens.You find yourself on an episode of Who Wore it Best?  Some other women is walking around in your outfit.To avoid a repeat episode, look for ways to set yourself apart from the crowd. When it comes to shopping, your best option is to draw inspiration from the mannequins and the window displays but to not copy them all together.

                                                     1.Shop Multiple Locations

Draw your inspiration from mannequins, window displays, and magazines. Utilize those images to create a shopping list based on color and style lines. Then set off on your mission. Consult multiple locations prior to making a purchase. If something is a true trend of the season buyers across all brands will have purchased it for their retailer. By mixing pieces from multiple locations you are building your own outfit that you can be sure no one else will be wearing.

2. Identify a Twist

Style is an expression of who you are. It is a silent peek into your overall personality. Take the time to cultivate your style in a manner that does you justice in your every day life. Once you have chosen your inspiration for the overall look you are seeking to build, then look for ways to put your own stamp on it. Tap into what makes you uniquely you. Your twist maybe to change the color or the jewelry.Your twist may be to wear a heel instead of a boot. Just find some way to make the outfit your own.

3. Shop Boutiques

Every area has a cluster of shops that are out of the way. They have chosen for their location to be a free standing and away from your local shopping mall. These shops can be gold mines when it comes to individual style. Most shops buy only a few sizes in each piece and therefore the odds of someone else walking around in your outfits are extremely low. The stores are also looking to establish a consistent clientele and so they are looking for ways to build brand loyalty. Also, because the resources of the business are limited, they go to market more often than the larger retailers. When it comes to these types of businesses, more often than not, the people waiting on you in the shops have a major influence on the purchasing decisions of that business. If you build a great relationship with those businesses, then you too can influence their purchasing decisions at market. Some shop owners will even ask for your opinion on what you want to see in the shop in an effort to draw you back in for repeat business.

Style is an expression of who you are. Be brave enough to not follow the crowd. Build a style that tells a story about who you are to the world. Look for ways to put your stamp on all that you do. You are a true gem, so make sure that you treat yourself as such when it comes to cultivating your individual style. You deserve it.


About @mfashforward

I am a fashion obsessed working mom of twin teenagers. I have spent my career in the retail industry dressing others on a daily basis. Now, I must strike a delicate balance by remaining fashion forward and having my teenagers still acknowledge my existence. Follow me on a journey into my fashion world.

Posted on October 7, 2012, in Bargain Shopping, Fall, Fashion, Fashion Trends, Shopping, Style, Stylist, Uncategorized and tagged , , , , , , , , , , , , . Bookmark the permalink. 1 Comment.

  1. My style could use some help. It tends to gravitate towards baggy sweatpants with big ol’ hole in the area where undies be seen. I need help. And money. Money and help And a needle and thread to sew the holes in my sweat pants so my undies don’t show. This post was chock full of info! Thank you! I have a conference to go to on Thursday and I want to look slammin’!…or at least not have my undies showing 🙂

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